Business Workshops for Artists

Professional development for a more resilient arts sector.

Narrative Marketing Workshops for Artists and Arts Organizations

A series of hands-on workshops offering practical tools and strategies for weaving narrative and impact into your communications.

Upcoming Virtual Workshop: Creativity, Story, and Strategy- Marketing for Artists

Don-E Coady, Dc.

March 26,  2026

11:00AM- 12:30PM

Art and creativity are powered by story. So how do you make sure it really resonates? 

In this workshop, we’ll explore how artists and arts organizations can bring narrative into the heart of their marketing strategy.

With limited time, resources, and funding, marketing can often feel overwhelming. This session will share practical ways to clarify your story, use creativity as a powerful storytelling tool, and choose marketing approaches that feel authentic and achievable.

Participants will learn how to share the people, process, and purpose behind their work, use social media more effectively, and build stronger connections with audiences over time. Perfect for artists and arts organizations looking to strengthen their visibility, engagement, and community impact.

This virtual workshop will take place on Zoom.

Register Now

Supported by the Atlantic Canada Opportunities Agency

Supported by



Explore Past Topics

Our workshops cover a variety of topics to help artists and arts organizations gain skills and knowledge to run their businesses.

Questions? Contact program coordinator Hazel Eckert at hazel@businessandartsnl.com

  • Employment Law for Arts Organizations

    Navigating Contracts

    Incorporation vs. Sole Proprietorship

    Intellectual Property Law

    Navigating Corporate Sponsorships

  • Income Tax for Freelance Artists

    Fundraising for the Arts

    Major Gifts, Making the Ask and Donor Stewardship

    Navigating Corporate Sponsorships

    Budgeting and Cash Flow

  • Social Media 101

    Writing a Press Release

    What’s in a Brand?

    Digital Marketing

    Search Engine Optimization (SEO)

  • Building Accessibility Confidence 101

    Nonprofit Governance Best Practices

  • Grant Writing

    Strategic Planning

    Writing an artist bio


With support from:


This program is supported by our sister organization, Engaging Community and Arts NL. Help keep this programming free by making a donation today.